Gurugram · Working worldwide

We build storefronts that actually

Shopify and headless commerce, engineered end to end — theme architecture, technical SEO, and the analytics to prove it worked.

See the work
1.2sAvg. LCP after rebuild
140+Stores shipped
+34%Avg. CR lift
Northbound
Kiln & Co
Saffron House
Meridian
Loomwork
Terra Nine
Pallavi
Oxide
Northbound
Kiln & Co
Saffron House
Meridian
Loomwork
Terra Nine
Pallavi
Oxide
What we do

Six things, done properly

No generalist menu. We work on commerce storefronts and the systems that feed them.

01 / 06

Shopify theme engineering

Custom Liquid sections built on Dawn or your own architecture. Every setting exposed in the theme editor so your team can ship without a developer.

LiquidDawnMetafieldsSections
02 / 06

Headless & custom builds

PHP, Node and Next.js front-ends over Shopify or WordPress when the stock platform runs out of room.

PHPNext.jsRESTGraphQL
03 / 06

Technical SEO audits

Crawl, index and schema work delivered as a colour-coded workbook with an owner and a deadline against every line.

JSON-LDCore Web VitalsCrawl
04 / 06

Speed & Core Web Vitals

CLS, LCP and INP fixed at the source — render-blocking assets, lazy-load misconfigs, duplicate scripts, font strategy.

LCPCLSINP
05 / 06

Conversion design

PDP and collection layouts designed around the decision a buyer is actually making, then tested.

PDPA/BUX
06 / 06

Care plans

Monthly retainers for stores that keep moving: new sections, seasonal campaigns, uptime and security patching.

RetainerSupportSLA
0+
Stores shipped
Since 2019
0%
Avg. conversion lift
First 90 days
0
Median Lighthouse
Mobile, post-launch
0 d
Avg. build time
Brief to staging
Measured, not claimed

What changes after a rebuild

Median figures across client stores, first 90 days after launch. Field data, not lab scores.

Growth signals

Median client, 6 months post-launch

Ring chart
0%
Organic traffic
YoY growth, median client
0%
Mobile revenue
Share of total orders
0%
Repeat purchase
After 6 months of care

Before & after

Core Web Vitals and behaviour metrics

Comparison
Largest Contentful Paint 4.6s → 1.2s
Total blocking time 890ms → 120ms
Bounce rate 62% → 38%
Add-to-cart rate 3.1% → 5.9%
Before After
How it runs

Twenty-one days, start to live

A typical rebuild. Bigger scopes stretch the build phase; the shape stays the same.

01
Day 1–3

Audit

We crawl the store, read the analytics, and come back with a ranked list of what is costing you money.

02
Day 4–6

Blueprint

Wireframes, section schema and a scope you sign off on. No surprises later.

03
Day 7–18

Build

Sections built on a staging theme, reviewed at the end of every second day.

04
Day 19–21

Launch

Redirect map, schema validation, Lighthouse pass, then we push live and watch the dashboards.

05
Ongoing

Compound

Monthly reporting and a rolling backlog so the store keeps getting better.

Selected work

Stores we shipped

Click any project to open it full size.

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Shopify
Shopify Kiln & Co — ceramics storefront
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Shopify
Shopify Saffron House — spice D2C
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SEO
SEO Meridian — technical audit
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Headless
Headless Loomwork — headless catalogue
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SEO
SEO Terra Nine — schema rollout
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Headless
Headless Oxide — custom PHP storefront
In their words

Clients, unedited

They rebuilt our PDP in two weeks and add-to-cart went up by nearly half. The handover doc alone was worth what we paid.

Priya NairHead of Growth, Homeware brand

First agency that sent us a fix list instead of a slide deck. Everything was in the theme editor, so our team stopped raising tickets.

Rahul MehtaFounder, D2C apparel

Our mobile Lighthouse went from 41 to 94. Ads got cheaper the same month.

Questions

Before you book

Usually within a week. Audit work can start the day the brief is signed; build slots open on a rolling basis.

Yes. Most of our work is on live stores. We build on a duplicate theme, review on staging, and publish only after your sign-off.

Every colour, image, heading and toggle is exposed as a theme editor setting. You get a walkthrough doc and a recorded handover.

Single sections start small; a full rebuild is scoped after the audit. You will see a fixed number before anything is booked.

Yes, and we prefer to do both. Structured data, crawl hygiene and speed are decided at build time, not bolted on afterwards.

Start here

Tell us what is broken

Send the URL and one sentence about what is not working. You will get a reply with two or three specific things we would fix first — before any invoice exists.

hello@example.com +91 98765 43210 WhatsApp us Sector 44, Gurugram, Haryana
Or skip the form

Twenty minutes, no deck

Screen share, we look at your store together, you leave with a list whether or not you hire us.

WhatsApp instead
A
Atlas Studio Usually replies in under an hour
Hi — leave your store URL and we will send back two or three things we would fix first.
Takes about twenty seconds.
We never share your details.